Apple Aims To Make Developers' Jobs Easier With New Startup Acquisition

05 January, 2018, 14:00 | Author: Grady King
  • It was a Happy New Year for the App Store as it took in a record $300 million on January 1st

However, with Google outstripping Apple in terms of downloads, you can see why the company may want to make its platform and app tools developer-friendly, adding features such as Buddybuild that make it easier to use. Its seamless development platform that provides a complex solution for easily distributing apps to users and gathering bug reports, feedback and crash reports was launched in October 2015, and now it has just become one of Apple's many assets.

In fact, Apple announced this week that consumers made a whopping $300 million in purchases on the App Store on New Year's Day 2018 alone.

"We're excited to share that the Buddybuild team has joined the Xcode engineering group at Apple to build unbelievable developer tools for the entire iOS community", the Vancouver-based outfit said in a blog post on Tuesday. Google Play Store continues to dominate the app market despite the tough competition from Apple's app store, which is obviously causing lot of anguish for the iPhone maker. To boost subscriber base, the company is now venturing into original programming.

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Buddybuild, which and touts itself as a "continuous integration, continuous deployment, and user feedback platform" for app development, now helps developers to release iOS and Android apps using GitHub, GitLab, and BitBucket. In simple words, Buddybuild offers tools for developers that are created to let them quickly and easily build apps through GitHub, BitBucket, or GitLab.

Apple's CEO Tim Cook loves to tell analysts during their quarterly financial calls that Apple's services is a huge new force at Apple. As of now, the start-up offers services and products that more or less resemble Apple's TestFlight, a tool that enables app developers to share test beta app builds. During its three years of existence, it raised around $8.8 million.

Buddybuild isn't Apple's first app development acquisition.

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The company advisor is Stewart Butterfield, and its most prominent client is Slack.

As part of the acquisition, the company will no longer be accepting new customers, and will be discontinuing its free starter plans and Android app development in the beginning of March this year.

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