Google's new music service is YouTube Music

18 May, 2018, 09:34 | Author: Grady King
  • YouTube to launch music streaming service on 22 May

To encourage users to make the shift to paid - something YouTube's global head of music Lyor Cohen has promised labels is a priority - the number of ads delivered across the entire service have noticeably increased. The new service will be available in Australia on launch at a cost of $11.99 a month. But Google is about to change that by launching a new music streaming service- YouTube Music on May 22. For existing YouTube Red subscribers, the present cost will proceed for YouTube Premium.

It is believed that YouTube Music will eventually replace Google Play Music, which is to be fazed out by the company.

Meanwhile, paying members of YouTube Red and Google Play Music will pay the old fee, while new subscribers will have to pay an extra $2.

Google tells us that details about family pricing are coming, while there will also be a new student pricing option for the new YouTube.

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Google is going to head to head with popular music streaming services like Spotify and Apple Music with YouTube Music.

There will also be a "reimagined" mobile app and new desktop player, which we can get a faint idea of from the picture above. But YouTube was made for video, not just music. A personalized home screen will adapt to your listening history to provide not only better recommendations, but also more specific recommendations-for instance, a relaxing suggestion will be offered when at the airport or an up-tempo song suggested at the gym.

YouTube has officially entered the streaming marketplace with its own platform.

Revenue from music streaming services overtook sales of CDs and digital downloads for the first time a year ago, according to the International Federation of the Phonographic Industry.

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The newly announced YouTube Premium will include ad-free, background and offline across all of YouTube, as well as access to all YouTube Originals including Cobra Kai, Step Up: High Water and Youth & Consequences.

For the price, the ad-free experience, background playback and downloads will extend to all of YouTube. So if you haven't signed up for YouTube Red already, now is the time.

Thousands of playlists built to help you discover new music.

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